CASE STUDY

How we helped Greensonic achieve 0 to 1.61K conversions from a standing start

Client

Greensonic

Industry

Marine Industry

Services Delivered

PPC Ads Management

Duration

8+ Months

THE CHALLENGE

Where they were before AsraxMedia.

Greensonic came to us with no existing PPC presence no campaigns, no ad spend, no conversion data, and no impressions.

This meant building the entire paid acquisition channel from the ground up rather than optimizing something already in motion.

As a business in a niche industry, Greensonic needed to generate real, measurable conversions from paid ads but had no prior campaign history, no conversion tracking, and no data to build on.

The challenge wasn't fixing an underperforming account; it was proving that PPC could work for their specific market from a standing start.

OUR APPROACH

What we did and why.

Foundational setup: campaign structure, conversion tracking, and attribution built from scratch, since no historical data existed to work from.

Niche audience research: researched and targeted the specific audience segments relevant to the marine industry, given the absence of any prior targeting data.

Conversion-first campaign design: campaigns optimized explicitly around driving conversions rather than early-stage metrics like clicks or impressions alone.

Iterative optimization: continuously refined targeting, bids, and creative as conversion data started to build over the following months.

THE RESULTS

What we achieved together.

Within 8 months, Greensonic went from no paid presence at all to 1.61K conversions from 525K impressions at a healthy 2.56% conversion rate on €2.46K of spend proving out a paid acquisition channel in a niche market where none previously existed.

1.61K

CONVERSIONS

525K

IMPRESSIONS

2.56%

CONVERSION RATE

THE PROOF

Straight from the account.

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